QuéComparo: Business Growth with Control
QuéComparo is a Spanish comparison tool for energy, telephony, and alarms that helps thousands of people every month find the offer that best fits what they need. Behind each comparison is a sales team that today totals 60 advisors, double what it was just over a year ago.
This growth brought a common problem in any scaling sales team: the more advisors there are, the harder it is for everyone to follow the same process. Before working with Vixiees, QuéComparo managed follow-ups in Excel and ActiveCampaign, leaving the decision of who to call and when in the hands of each advisor.
Before: When Growing Was Synonymous with Losing Control
Undone follow-ups
Unanswered WhatsApps
Hours of supervision spent on auditing instead of selling
It was common to see unanswered messages or calls that fell behind
— Rafa Loza, CEO of QuéComparo
The Shift: From Manual Chaos to Execution by Design
QuéComparo implemented Vixiees as its Sales Industrialization Platform, not as another CRM added to the existing stack.
From day one, the system decides which task each advisor must execute next and blocks any other option: a single process, with no deviations or personal interpretations.
The deployment was fast:
Pilot team (4–5 advisors) → adaptation in 1–2 weeks
Rest of the team → operational in 1–2 days
Connected to SharePoint via API as a central database
What we liked most was that the system decides who to call and there is no other option.
— Rafa Loza
The Results: More Focus, More Sales, More Peace of Mind
Full process compliance: zero opportunities without follow-up
Rising productivity: average sales per advisor from 4 to 4.5, a +12.5% increase according to the CEO's own estimate
60 hours per week freed from control tasks, one hour per advisor
Faster onboarding: less training, more autonomy
Real scalability: from 40 to 60 advisors, in an office twice as large
Goal to double revenue in 2025, after growing between 40% and 50% annually: a forecast, not a closed result
It gives you peace of mind. You know the process is respected and that the team runs automatically.
If Vixiees disappeared tomorrow, sales would plummet.
— Rafa Loza
What They Learned: Scaling Is Not Just Selling More, It Is Systematizing
The biggest change was not technological, but mental. Vixiees allowed QuéComparo to move from an artisanal model to a systematized one, where the process is met without relying on the individual effort of each advisor.
Scaling is not about hiring more people, but about turning your process into a method that no one can skip.
— Rafa Loza
In Summary
QuéComparo demonstrated that controlled growth is built on designed processes, not on extra effort.
Vixiees became the invisible engine connecting people, method, and results, even as the team doubled in size.
Key Success Factors
Based on what the case itself tells, these are the elements that explain the outcome:
A unique process imposed by the system, instead of leaving the decision of who to call in the hands of each advisor.
A phased deployment: a small pilot first and, only after, the rest of the team.
Keeping SharePoint as the central database, reducing the friction of the change.
Measuring process compliance, not just the sales result, to have real visibility between the lead and the sale.
